Live Support Software
Raises Sales
If a customer cannot solve an online issue they are
having via self service on your website, they should be able to
ask their question to a customer service agent using the communication
channel of his choice such as a web form, a free-form email or an
online chat session. Online chat
sessions are one of the best ways to provide online customer
service because the customer doesn’t have to wait around for
an answer; they get the answer they need immediately.
Automatic chat software can provide unlimited customer service to
your site at any time of day or not. There is also customer service
software that allows customers to receive answers to their questions
via text messaging, email,
chat or all three. Customers can submit their issue and specify
a time to be called back at a particular time, such as during their
lunch break or after-hours.
Live support software can take customer
service can be proactive as well. For example, if the live support
software detects that a customer is taking too long to complete
a high-value transaction, a proactive site would offer up a chat
session to the customer to see if they need help with completing
the transaction. The automatic chat could offer to help customers
complete applications, answer questions, etc. For very high value
transactions,
live support software can also offer agent-enabled click-to-talk
services to ensure that the customer has everything they need to
complete their purchase.
Using a blend of analytics and knowledge of customer preferences,
live support
software can also proactively push knowledge to customers, sometimes
before the customer even realizes that they are experiencing a problem.
Analytics let you pinpoint the most frequently asked questions and
put it in a library on the live support software. If the live support
software detects a skewed interest in a particular question, such
as a question regarding a feature in a newly launched product, the
software can push the answer to this question to all customers who
purchase a particular product.
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